Monday, October 28, 2019
10:00 AM - 7:30 PM
Registration Open
12:30 PM
Golf Outing (Shotgun Start)
Golf at the world-class Troon North Golf Club. This golfer's paradise stands as the hallmark of the desert golf experience, stretching through ravines and foothills in the Sonoran desert. Limited to restaurant executives and golf sponsors only.
1:00 PM - 2:15 PM
Presented by World Wide Technology
3:00 PM - 5:00 PM
Desert Jeep Adventure Tour
Sign up for this exciting off-road adventure! An unforgettable private Jeep outing explores the wonder of the Sonoran Desert. Cowboy guides share stories about the unique flora and fauna, thrilling nature lovers and fun seekers alike! Limited to restaurant executives and Jeep experience sponsors only.
6:30 PM - 7:30 PM
Welcome Reception
7:30 PM - 9:30 PM
VIP Dinner
Tuesday, October 29, 2019
7:30 AM - 6:30 PM
Registration Open
7:45 AM - 8:30 AM
Networking Breakfast featuring Idea Exchange Topic Tables
8:30 AM - 9:40 AM
Keynote: The Next Generation of Experience & What Service Means
Discover what being innovative will mean as restaurants enter an era of augmented service and exponential technological possibilities. As artificial intelligence becomes the norm, where is the REAL: real benefits, real ROI, real experience and real brand loyalty and growth? Find out!
9:40 AM - 9:50 AM
Restaurant Technology Network Update
9:50 AM - 10:30 AM
Keynote Networking Break
10:30 AM - 11:10 AM
GS1 Innovation Lab 1: Building the Next Generation Customer Journey
Hear how White Castle’s VP of Technology, Susan Carroll-Boser, set up the business case for next-generation technologies to power the White Castle experience. Carroll will reveal how White Castle is rethinking the way customers are allowed in the restaurant space – while providing more choices than ever before. In a fast-paced presentation, covering AI, voice technology, automation, geolocation and more, Carroll will show how to approach the IT roadmap with the customer journey as a foundation, showing benefits, needs and the expected ROI. She will then lead attendees through several exercises to identify problems and the appropriate solutions to solve for business problems.
11:15 AM - 12:00 PM
GS2 Winning the Global Experience
Between companies eyeing overseas expansion and a rapidly growing international traveler population, successful restaurants must have a global strategy. This panel will dive into how technology strategy powers and drives the international experience for service, operations and business.
12:00 PM - 12:15 PM
GS3 MURTEC Breakthrough Award Presentations
Don't miss the presentation of the 2019 MURTEC Breakthrough Awards at this year’s MURTEC Executive Summit. Hospitality Technology will recognize restaurant companies for outstanding innovation in enterprise- and customer-facing technologies. Attendees will see the 2019 awards revealed and presented, and then immediately after lunch honorees will share highlights of their award-winning initiatives. Sponsored by Novadine
12:20 PM - 1:30 PM
Networking Luncheon featuring Idea Exchange Topic Tables
Restaurant Technology Network Luncheon
1:30 PM - 2:05 PM
GS4 Breakthrough Award Winner Presentations
The 2019 Breakthrough Award winners will each share a 15-minute presentation on their Award-winning initiatives.
2:10 PM - 2:50 PM
GS5 Innovation Lab 2
2:55 PM - 3:45 PM
GS6 Solution Provider Panel
3:45 PM - 4:30 PM
Networking Break
Editorial Advisory Board & MURTEC Executive Summit Advisory Council Meeting
4:35 PM - 5:15 PM
GS7 Creating a Cohesive CX Strategy: Tech-Led Marketing for Business Growth
Focusing on putting the customer first and effective technology strategies is key to having startup-like buzz and legacy-brand longevity. Learn how to align customer-focused strategy with business-focused results.
5:15 PM - 5:20 PM
Day One Closing Remarks
5:20 PM - 6:20 PM
Awards Reception
Wednesday, October 30, 2019
7:30 AM - 8:00 AM
Networking Breakfast
7:30 AM - 12:10 PM
Registration Open
8:00 AM - 8:55 AM
GS8 Restaurant Technology Network Industry Update
RTN takes the stage, joined by a blended panel of restaurant executives from its Board of Governors and technology executives from its Vendor Advisory Council to discuss the community and its accolades since inception. Immediately following the panel, the audience will receive updates on RTN workgroups and the progress made to date towards creating best practices, standards and guidelines purpose-built for the restaurant industry at large.
9:00 AM - 9:50 AM
GS9 Top Technologies Driving Customer Experience: 2019 Customer Engagement Technology Study Insights & Discussion
Customer demands are driving restaurants to put a hyper focus on convenience and customization as the era of I want when I want it consumer also adds “where I want it.” This panel discussion led by the analyst and author of the 2019 Customer Engagement Technology Study, will dig deep into what customer-facing technology restaurants feel has benefits for both the consumer and the business and cross-reference that sentiment against what consumers say they feel adds value to a brand.
9:50 AM - 10:15 AM
Networking Break
10:15 AM - 11:00 AM
Keynote: Getting a Return on Experience
After swiftly making the move from CMO to president of Del Frisco's Grille, Brandon Coleman III shares real-world examples of "the who and the why" of customer experience ROI. Before a brand can embrace next-gen customer-centric tech, he argues it must not only know the customer, but stay true to the brand itself. Starbucks app is wildly successful because the business model and brand is about the functional needs of customers; whereas a fine dining establishment is rooted in personal leisure and intimate social connection. This self-awareness is key to making the right technology decisions at every turn, which, in Del Frisco Grille's case, meant investing in "invisible" technology that drives the business forward, rather than customer-facing tech that conflicts with the brand promise. In this session, Coleman leads you on a journey of brand passion and technology awareness that takes the road less traveled and arrives at just the right destination. 
11:05 AM - 12:05 PM
GS10 C-Suite Power Panel: Top Restaurant Execs Look to 2020
Hear from a powerhouse cross section of leadership from the restaurant industry’s top brands. Find out what they think are the top technologies impacting customer experience and how they focus their brands’ strategies to deliver on this generation’s demands and compete in a crowded space.
12:05 PM - 12:15 PM
Closing Remarks