Thursday, June 20, 2024
9:00 AM - 5:00 PM
Registration Open
10:30 AM - 10:40 AM
Welcome Remarks

Join the official opening remarks of MURTEC Executive Summit Canada – inspiration and solutions start here!

Abigail Lorden
10:40 AM - 11:15 AM
Exclusive Research Release! What Your Consumers Want When it Comes to Restaurant Tech

HT's editor-in-chief sits down with Restaurants Canada CEO Kelly Higginson for an engaging look at the current state of Canadian restaurant technology, including brand-new data on customer attitudes and expectations around guest-facing tech, operations, and loyalty; plus insights into how restaurants can navigate current economic and labour challenges.

Kelly Higginson Robert Firpo-Cappiello
11:15 AM - 11:45 AM
Educational Session: Restaurant Success Story

Details coming soon!

11:45 AM - 11:55 AM
What's Hot in Restaurant Tech, Featuring Revel Systems

Join Hospitality Technology magazine for this fast-paced "firechat" conversation with technology leadership at Revel, a flexible, cloud-based POS for multi-unit restaurant operators.

12:00 PM - 1:10 PM
Networking Lunch
1:10 PM - 1:45 PM
Restaurant Technology Unleashed! A Look Into the Future of XR, AI, Blockchain and Robotics

Alan Smithson, Co-Founder of METAVRSE, a DJ and Technology Pioneer will present a vision for how technologies like XR (virtual and augmented reality) and artificial intelligence will transform customer engagement, dining experiences, and operational dynamics. Get ready to see the future and take home a critical to-do list.

Alan Smithson
1:45 PM - 2:15 PM
Restaurant's Wow Moment: One Brave Brand, Full-Steam Ahead

Everyone thought Geoff Alexander was crazy when he came up with the concept to sell bao out of dark kitchens three years ago. Until the concept, and the business, skyrocketed beyond anyone’s wildest imagination. Today, Wow Bao boasts 700+ locations and has entered Canadian markets with the same fire that ignited a brave new way to do business inside the restaurant industry. Join us as we hear the story of Wow Bao's unprecedented omnipresence, including a recently-inked deal with Walmart to expand Wow Bao into 5,000+ grocery stores, as well as the company’s adoption of hot food vending machines. Don't miss this compelling story that represents a truly defining moment for the restaurant industry, and walk away with a few fearless, unexplored go-to-market strategies of your own.

Angela Diffly Geoff Alexander
2:15 PM - 2:50 PM
Loyalty in the Metaverse: Location-Based Marketing Across Physical & Virtual Worlds

Location-based marketing offers powerful pathways to reach customers and build loyalty. Today, a consumer's "location" can transcend the physical world to include virtual spaces where real transactions take place and loyalty is earned. From GPS-enabled offers on mobile devices, to digital twins in the Metaverse, we'll share how foodservice and retail brands are tapping into location in all its forms to meet consumers where they're at.

Asif Khan
2:50 PM - 3:15 PM
Coffee & Networking Break
3:15 PM - 3:45 PM
Lessons from the Ultimate Digital Food Hall: Happy Guests & Energized Workers

Details coming soon!

Oren Borovitch
3:45 PM - 4:20 PM
Tools You Can Use: RTN's Restaurant Technology Standards

Restaurant Technology Network (RTN) is a membership community of 500+ restaurants and technology suppliers dedicated to creating technology standards that meet the specific needs of the restaurant industry. Learn how this dynamic community is changing the game, and walk away with tangible tools and resources to help ease integration and supercharge innovation.

Angela Diffly Robert Peterson Skip Kimpel
4:30 PM - 6:00 PM
MURTEC Mixer: VIP Networking Party

Your ticket to MURTEC Executive Summit Canada includes access to the official VIP Networking Party. Grab a cocktail and some light bites, and prepare to unwind after an inspiring day of learning. Form new connections and rub elbows with technology strategist and restaurant leaders. The MURTEC Mixer VIP Networking Party is conveniently located at Sheraton Centre Toronto, against a backdrop of fantastic downtown views. 

Friday, June 21, 2024
8:30 AM - 9:45 AM
Open Mic Breakfast

Bring your big ideas to the breakfast table and join in the official send-off at MURTEC Executive Summit Canada. We'll be passing the mic to hear from our attendees and share what you found valuable, inspiring and actionable. This is a great way to shape your action plan and learn from peers. 

9:45 AM
Closing Remarks

Exact session topics & times are subject to change.